It's why MDM is still relevant for many enterprise organizations. No one really wants to still manage the actual physical device, but at the same time, the transition to governing the device - meaning, the mobile applications and data - will take some time. Mobile Application Management is really the future of where things are going to eventually end up. It's feature-poor when compared to the leading providers, but the acquisition of Zenprise plugs the gap and puts Citrix in the leader position. Let's start with MDM, which Citrix has a form of in CloudGateway. MxM - In this category the differnet acronyms that make up this solution are categorized. App-V is another strong integration point for the companies as well, so they have the user experience portion for physical and virtual desktops and applications covered extremely well. Citrix even has extensions for the System Center consoles so that you can manage XenApp and XenDesktop straight from within System Center. When you factor in Citrix's strong relationship with Microsoft and its tight integration with System Center Configuration Manager, you find that the use of the Citrix suite compliments and fits very nicely when it comes to managing physical assets. Couple that with a powerful remote desktop protocol in ICA/HDX and it has that covered very well. Whether it's VDI, XenApp, OS Provisioning or even Client hypervisors, Citrix owns that space. Citrix, with its FlexCast model does a wonderful job bringing different types of Desktop Virtualization capabilities to the enterprise. User Experience - This is where Desktop Virtualization and physical desktop and laptop management fall into play. I break down my EUC strategy into these categories: The standards we deployed in years past do not apply today and they will surely not apply tomorrow. The user space has become very complicated and it has been ignored for many years and it is time to bring datacenter-like disciplines, structures and thought processes to a world moving more and more towards mobile, towards consumerization of IT. I've been speaking and lecturing about the need for an EUC strategy.
Citrix has become, in my opinion, the very first company to have an end-to-end end-user computing solution for the enterprise. There's more to that acquisition than just a cool marketing twist, of course. Simply put, how often does a company acquire another and the only thing that needs to change in the product names is a single letter! Citrix can easily rename the three Zenprise flagship products as follows:Ĭonsidering Citrix has been standardizing on Xen in most of its product names, the marketing department should be thrilled with this acquisition.
The Citrix acquisition of Zenprise last week will go down as one of the coolest acquisitions in its history. With Zenprise, Citrix Tightens End-User Computing Strategy
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